At Alfombra Roja Travel, we create experiential, elegant, and highly effective promotion strategies to give international visibility to destinations and hotels with high added value. We design every action tailor-made, adapting to the target audience and the unique characteristics of each client, combining creativity, strategic vision, and a solid network of international contacts.
Custom Campaigns
A well-designed campaign is the gateway to new markets, audiences, and opportunities. At Alfombra Roja, we conceptualize, develop, and execute promotional campaigns that spark the interest of the ideal traveler:
Multichannel campaigns (digital, traditional media, social networks, and in-person actions).
Segmented promotion for specific markets such as Nordic countries, France, Spain, or the UK.
Focus on sustainability, conscious luxury, local culture, and authentic experiences.
Coordination with tourism offices, embassies, airlines, tour operators, and specialized media.
Our campaigns not only position brands but also build emotional connections with travelers.
Press & Influencer Trips
We organize familiarization trips for carefully selected media and influencers, aiming to generate organic, authentic, and high-quality content that boosts the recognition of a destination or accommodation:
Selection of profiles aligned with the destination or hotel’s identity.
Comprehensive trip coordination: logistics, itinerary, and key experiences.
Management of interviews, photo sessions, and promotional materials.
Follow-up on publications and impact analysis.
We turn each visit into an inspiring story that travels beyond borders.
Presentation Events
Nothing replaces the magic of face-to-face interaction. We design and execute exclusive presentation events to connect directly with travel agencies, operators, press, and strategic investors in key international markets:
Launches at embassies, specialized fairs, or unique venues.
Roadshows and itinerant presentations in European capitals.
Sensory tastings, projections, cultural encounters, and networking.
Invitation and management of VIP audiences and industry professionals.
These events do not just present a destination or accommodation: they turn it into a real, shared, and desired experience.
SERVICE
End-to-End Service
We take care of every detail from start to finish, so your only task is to share the objectives of your event or trip with us.